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    Exam 20: Personal Selling and Sales Management
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    It Is Estimated That the Average Cost of an Outbound
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It Is Estimated That the Average Cost of an Outbound

Question 268

Question 268

Multiple Choice

It is estimated that the average cost of an outbound telemarketing sales call on a business customer is about __________, versus $500 for a single field sales call.


A) $10 to $15
B) $15 to $20
C) $20 to $25
D) $30 to $40
E) $40 to $50

Correct Answer:

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