Online Retail Purchases by Consumers Can Be the Result of Several

Multiple Choice

Online retail purchases by consumers can be the result of several very different approaches, including (1) paying dues to become a member of an online discount service, (2) participating in an online auction, (3) going directly to online malls, and (4) __________.

A) becoming a secret shopper
B) participating in a buying cooperative
C) using direct selling
D) using a shopping "bot" to search for a product at locations with the best price
E) becoming a member of a research group that evaluates new products