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Goodyear Tire Dealers Became Irate When Goodyear Tire Co

Question 126

Multiple Choice

Goodyear Tire dealers became irate when Goodyear Tire Co. decided to sell its brands through Sears, Walmart, and Sam's Club. Many switched to competing tire makers. This is an example of


A) corporate conflict.
B) vertical conflict.
C) horizontal conflict.
D) administered conflict.
E) contractual conflict.

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