Many Convenience Stores Now Have Mail Slots Where Customers Can

Multiple Choice

Many convenience stores now have mail slots where customers can pay their utility bills. The utility companies handle all the processing while the customers get the benefit of not having to use postage. The convenience store owner gets the advantage of the extra foot traffic. The mail slots are an example of

A) societal pricing.
B) revenue sharing.
C) value-pricing.
D) barter.
E) cost-pricing.