Multiple Choice
All of the following are responsibilities of a product or brand manager except
A) engaging in extensive data analysis related to their products and brands.
B) developing new products.
C) managing existing products through the stages of their life cycles.
D) developing and implementing strategies at the corporate level.
E) developing and executing a marketing program described in an annual marketing plan for the product line.
Correct Answer:

Verified
Correct Answer:
Verified
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