All of the Following Are Challenges Marketers Face When Conducting

Multiple Choice

All of the following are challenges marketers face when conducting marketing research except whether

A) consumers' actual purchase behaviors will match their stated interests or intentions.
B) consumers will reveal honest answers to questions about personal or status issues.
C) consumers will buy the same brand they say they will.
D) consumers will accept a small gratuity for participating in a market research study for a new or existing product.
E) consumers will really know whether they are likely to buy a new product that they have never thought about before.