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    Exam 8: Marketing Research: From Customer Insights to Actions
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    Obtaining Primary Data Occurs During Which Step of the Five-Step
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Obtaining Primary Data Occurs During Which Step of the Five-Step

Question 142

Question 142

Multiple Choice

Obtaining primary data occurs during which step of the five-step marketing research approach?


A) Define the problem.
B) Develop the research plan.
C) Collect relevant information.
D) Develop findings.
E) Take marketing actions.

Correct Answer:

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