The Founders of StuffDOT, a Social E-Commerce Site That Seeks

Multiple Choice

The founders of StuffDOT, a social e-commerce site that seeks to reward consumers for their online shopping and sharing activity, believe that consumers deserve to share in payments from e-retailers that are generated by referring shoppers to their products. This requires consumers to understand the benefits well enough so that they

A) carefully evaluate their needs rather than their wants.
B) have a chance to spot product problems.
C) change their shopping habits to take advantage of the opportunity.
D) are prepared to share credit card and other details with StuffDOT.
E) evaluate several different products at the same time.