Multiple Choice
Tall Paul's designs and sells household furniture and furnishings to people who are over 6'6" tall--a rather small target market.Tall Paul's uses a(n) _____ targeting strategy.
A) benefit
B) undifferentiated
C) multisegment marketing
D) universal product code
E) concentrated
Correct Answer:
Verified
Correct Answer:
Verified
Q152: The debate over gay marriages is causing
Q153: Candace Popwell makes and markets Festive Holiday
Q154: A Small World is a nonprofit retail
Q155: E&V Bridal Studios,a wedding consulting business,only works
Q156: Describe psychographic segmentation and discuss why marketers
Q158: The process of market segmentation involves breaking
Q159: Marketers use a variety of terms to
Q160: Military Spouses is the only publication in
Q161: Fisher-Price is identifying Asian markets that are
Q162: Evenflo makes baby-gates to keep toddlers away