Multiple Choice
According to Maslow's hierarchy of needs theory,esteem needs include
A) comfort and security
B) relationships with family,friends and others
C) confidence,achievement,and respect of others
D) morality,creativity,and lack of prejudice
Correct Answer:

Verified
Correct Answer:
Verified
Q11: In segmenting business markets,industry or category membership
Q12: Market segments should meet the following criteria
Q13: Market segmentation is considered all of the
Q14: Discuss the types of questions that should
Q15: In choosing appropriate media vehicles for a
Q17: Through research of users,Zach found that 65%
Q18: Segmentation is a default strategy because it
Q19: Katherine is the marketing manager for a
Q20: Communication with audience segments can be more
Q21: The St.Louis Cardinals baseball team decided to