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American Airlines Risks Disappointing Consumers Who Perceive Expedia and Other

Question 1

Multiple Choice

American Airlines risks disappointing consumers who perceive Expedia and other middlemen as the go-to source for "great deals." This is because consumers expect __________ when they buy tickets.


A) reasonable competition
B) a reasonable price
C) little sacrifice
D) satisfaction maximization
E) all of the above

Correct Answer:

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