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A(n)_____ Could Help Determine Whether or Not Snacking Consumers Consider

Question 80

Multiple Choice

A(n) _____ could help determine whether or not snacking consumers consider Kashi Tasty Little Crackers healthy and tasty in comparison to other brands.


A) predictive model
B) perceptual map
C) product position
D) trend analysis
E) internal marketing audit

Correct Answer:

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