Multiple Choice
The bottom of an advertisement for Horizon brand organic milk asks readers to visit www.horizonorganic.com to learn more about why you should drink organic milk.This is an example of a(n)
A) direct close.
B) lead-in.
C) copy finale.
D) trial close.
E) indirect close.
Correct Answer:

Verified
Correct Answer:
Verified
Q49: _ copy depends on wordplays,humor,poetry,rhymes,great exaggeration,gags,and other
Q50: An ad for Pûr water filters has
Q51: The key to effective slice-of-life commercials is
Q52: The best ads focus on one big
Q53: GE uses "Imagination at Work" as its
Q55: What are the four basic format elements
Q56: The comprehensive layout,or comp,is a highly refined
Q57: The most effective radio commercials should<br>A) use
Q58: A SoBe Life Water ad features a
Q59: The distinctive voice of the Aflac duck