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    Financial Markets and Institutions Study Set 1
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    Exam 19: Banking Industry: Structure and Competition
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    A Bank with a Large Credit-Card Customer Base Can Market
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A Bank with a Large Credit-Card Customer Base Can Market

Question 130

Question 130

Multiple Choice

A bank with a large credit-card customer base can market other financial products to these customers at a low cost.This is an example of


A) economies of scale.
B) economies of scope.
C) becoming a superregional bank.
D) none of the above.

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