Multiple Choice
Which of the following statements is true with regards to switching costs?
A) Switching costs are the financial costs of switching to a new product or service
B) Switching costs are the financial and non-financial costs of switching to a new product or service
C) Switching costs are start-up costs incurred when replacing old technology
D) Switching costs are the financial costs incurred by the supplier to ensure that their current systems are operationally sound
Correct Answer:

Verified
Correct Answer:
Verified
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