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    Marketing Study Set 3
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    Exam 12: Distribution Channels
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    The Number of Channel Members to Use at Each Level
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The Number of Channel Members to Use at Each Level

Question 64

Question 64

Multiple Choice

The number of channel members to use at each level of the supply chain is called:


A) procurement intensity.
B) channel structure.
C) distribution intensity.
D) distribution frequency.
E) procurement frequency.

Correct Answer:

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