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AmazonCom Was an Early Leader in Online Retailing

Question 30

Multiple Choice

Amazon.com was an early leader in online retailing.Part of the firm's success was due to a well-designed and efficient EDI system with book publishing companies,allowing just-in-time delivery.Even with a well-designed EDI system,Amazon.com would not have been successful without


A) a customer rebate program.
B) a commitment to partnering with publishing companies.
C) cooperative advertising with brick and mortar retailers.
D) support from government regulators.
E) acceptance from local education unions.

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