Multiple Choice
Siobhan wants to join a new health club.Her roommate belongs to a club that Siobhan heard about on the radio.She decides to use her roommate's free guest passes to try out the club to see if it meets her needs.What stage of the consumer adoption process does this represent?
A) comparison
B) interest
C) adoption
D) trial
E) awareness
Correct Answer:

Verified
Correct Answer:
Verified
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