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    Strategic Management Creating Competitive Advantages Study Set 4
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    Exam 2: Analyzing the External Environment of the Firm
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    A Large Fabricator of Building Components Purchased a Steel Company
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A Large Fabricator of Building Components Purchased a Steel Company

Question 39

Question 39

Multiple Choice

A large fabricator of building components purchased a steel company to provide raw materials for its production process. This is an example of


A) backward integration.
B) economies of scale.
C) forward integration.
D) product differentiation.

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