Multiple Choice
Direct mail is probably without match/in direct marketing with regard to all of the following advantages EXCEPT:
A) Personalization
B) Amplification of benefits
C) Forcefulness of the call to action
D) Capacity to allow dialogue
E) Vividness and detail
Correct Answer:

Verified
Correct Answer:
Verified
Q30: Accounts that have stopped buying are called:<br>A)
Q31: Direct mail works very well:<br>A) Only for
Q32: At a minimum,a(n)_ is a list containing
Q33: These lists can be generated from internal
Q34: Markets with high turnover among buyers or
Q36: A tight lead strategy may combine _
Q37: Stable markets,limited selling capacity and high-cost-per-sales-call situations
Q38: Identify the INCORRECT statement about web site
Q39: _ should ask _ about deliverability guarantees
Q40: Which of the following statement about the