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    In the BCG Approach to Portfolio Management,products Having High Market
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In the BCG Approach to Portfolio Management,products Having High Market

Question 40

Question 40

Multiple Choice

In the BCG approach to portfolio management,products having high market share and strengths in a steady market are called:


A) Cash cows
B) Stars
C) Dogs
D) Question marks
E) Category killers

Correct Answer:

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