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    Exam 7: Weaving Marketing Into the Fabric of the Firm
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    According to the Text,a Marketing Strategy Must Reflect a Coordinated
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According to the Text,a Marketing Strategy Must Reflect a Coordinated

Question 69

Question 69

Multiple Choice

According to the text,a marketing strategy must reflect a coordinated effort of product performance and:


A) Trust
B) Price
C) Prompt delivery
D) Guarantee/warranty
E) Two-way communication

Correct Answer:

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