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    Strategic Management Study Set 1
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    Exam 5: Building Competitive Advantage Through Business-Level Strategy
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    Product Differentiation Is Often
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Product Differentiation Is Often

Question 9

Question 9

Multiple Choice

Product differentiation is often


A) inexpensive.
B) expensive.
C) cheaper than producing a single undifferentiated product.
D) not likely to be successful.
E) unnecessary because customer needs and wants are essentially alike.

Correct Answer:

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