Multiple Choice
A company pursuing a cost-leadership strategy does which of the following?
A) Includes substandard components in the product to keep costs low
B) Chooses strategies that keep costs as low as feasible and are effective
C) Keeps advertising expenses at a maximum
D) Relies on patent protections to keep costs low
E) None of these choices
Correct Answer:
Verified
Correct Answer:
Verified
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