Multiple Choice
Sam's Ice Creams conducts a contest that is linked to holiday celebrations to promote its new flavours.Which form of marketing has Sam's adopted?
A) affiliate marketing
B) event marketing
C) search marketing
D) direct response
Correct Answer:

Verified
Correct Answer:
Verified
Q12: _ is a marketing communications tool designed
Q13: Laila purchases groceries from FoodMart.FoodMart offers her
Q14: Describe event marketing using an example.
Q15: _ involves the two-way flow of communication
Q16: _ are price reductions supplied via mail
Q18: A software development company publishes company information
Q19: A push strategy is when marketers focus
Q20: _ is an effective medium for quickly
Q21: Traffic generation is the resultant request of
Q22: _ promotions are short-term promotional tools used