Multiple Choice
Because of its size and relative power,Walmart can easily impose controls on small manufacturers,such as PenAgain,but with large,powerful suppliers such as P&G,the control is more balanced between parties.Walmart's various marketing channel relationships offer examples of different forms of a(n) ______________ marketing system.
A) cooperative
B) corporate
C) independent
D) administered vertical
E) conventional horizontal
Correct Answer:
Verified
Correct Answer:
Verified
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