After a Product Has Been Launched,marketers Must Undertake a Critical

Multiple Choice

After a product has been launched,marketers must undertake a critical postlaunch review to determine whether the product and its launch were a success or failure and what additional resources or changes to the marketing mix are needed,if any.For a product that does move on,the firms can measure the success of the new product by interrelated factors that include all of the following except

A) its satisfaction of technical requirements.
B) its satisfaction of performance.
C) customer acceptance.
D) its satisfaction of the firm's financial requirements.
E) its satisfaction of the firm's manufacturing requirements.