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A Competitive Advantage Based on Location Is Often Sustainable Because

Question 130

Multiple Choice

A competitive advantage based on location is often sustainable because


A) mobile marketing has not yet proven its value for most customers.
B) real estate prices have been dropping.
C) few marketers are aware of its importance yet.
D) it is not easily duplicated.
E) the Internet has diminished the importance of brick-and-mortar stores.

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