Multiple Choice
Many catalog companies create special-run issues based on what customers have purchased in the past.For example,customers who frequently order bedding items like sheets and pillows receive a catalog with a larger section of bedding items than do customers who mostly order kitchen tools.This is an example of
A) C2C marketing.
B) customer relationship management.
C) a transactional marketing orientation.
D) supply chain management.
E) typical production-oriented era marketing practices.
Correct Answer:

Verified
Correct Answer:
Verified
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