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    Marketing The Core Study Set 1
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    Exam 18: Implementing Interactive and Multichannel Marketing
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    The Key Difference Between the Traditional Marketplace and the New
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The Key Difference Between the Traditional Marketplace and the New

Question 101

Question 101

Multiple Choice

The key difference between the traditional marketplace and the new marketspace is that the latter is __________ exchange environment.


A) tangible
B) competitive
C) physical
D) material
E) digital

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