Multiple Choice
As a performance measure for social networks, the interaction rate is
A) the total number of people who are fans of the post divided by the total number of people in the target demographic.
B) the number of people who "like" a post.
C) the number of people who read a post on a page divided by the total number of people seeing the post.
D) the number of people who connect with a post divided by the total number of people seeing the post.
E) the number of people who visit the product website and click on at least one link.
Correct Answer:

Verified
Correct Answer:
Verified
Q96: The social network that is used solely
Q97: Through a network of businesspeople known as
Q98: The practice of focusing on the identificationand
Q99: A fixed amount of money paid to
Q100: Research indicates that individuals from which generational
Q102: Brand managers find out what people are
Q103: Web 2.0 and Web 3.0 consist of<br>A)
Q104: All of these are among the seven
Q105: Cost per thousand (CPM) is a measure
Q106: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB7462/.jpg" alt=" Figure 20-4 -According