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    Exam 16: Retailing and Wholesaling
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    Using the Telephone to Interact with and Sell Directly to Consumers
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Using the Telephone to Interact with and Sell Directly to Consumers

Question 97

Question 97

Multiple Choice

Using the telephone to interact with and sell directly to consumers is referred to as


A) digital marketing.
B) telemarketing.
C) solicitation marketing.
D) telecommerce.
E) direct selling.

Correct Answer:

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