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Figure 5-4 -Figure 5-4 Shows the Three Buy Classes Encountered by Organizational

Question 23

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Figure 5-4 -Figure 5-4 shows the three buy classes encountered by organizational buyers. B is referred to as a A) modified rebuy. B) straight rebuy. C) new buy. D) standard reorder. E) typical buy. Figure 5-4
-Figure 5-4 shows the three buy classes encountered by organizational buyers. B is referred to as a


A) modified rebuy.
B) straight rebuy.
C) new buy.
D) standard reorder.
E) typical buy.

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