Figure 4-2 -Figure 4-2 Shows the Recent Ratings from Independent Rating Agencies

Multiple Choice

Figure 4-2
-Figure 4-2 shows the recent ratings from independent rating agencies for selected smartphone brands and models.A number of factors are listed,such as price,display,audio quality,and text messaging.These factors are the typical __________ for smartphones.

A) consideration sets
B) evaluative criteria
C) value propositions
D) quality considerations
E) core benefits