Samsung,a Consumer Electronics Manufacturer,recently Introduced a 78-Inch Internet-Capable,4K UHD Television

Multiple Choice

Samsung,a consumer electronics manufacturer,recently introduced a 78-inch Internet-capable,4K UHD television with a curved screen.As its marketing manager,you have used lifestyle analysis in the past,particularly the VALS system,to help you profile your customers.Which of the following VALS profiles would be the most likely target market for this product?

A) Survivors
B) Believers
C) Experiencers
D) Achievers
E) Innovators