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    Exam 5: Segmentation, Targeting, and Positioning
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    In Positioning Their Brands,marketing Communicators Draw Meaning from the Culturally
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In Positioning Their Brands,marketing Communicators Draw Meaning from the Culturally

Question 32

Question 32

True/False

In positioning their brands,marketing communicators draw meaning from the culturally constituted world and transfer that meaning to their brands.

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