True/False
A good positioning statement should satisfy two requirements: (1)reflect a brand's competitive advantage,and (2)determine product placement.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q33: Purchasing patterns often are influenced more by
Q34: The first major step in the market
Q35: A household represents an independent housing entity,either
Q36: In the PRIZM NE segmentation system,Bohemian Mix
Q37: Asian-Americans are better educated than any other
Q39: Demographic data is relatively easy to obtain
Q40: There are indications that baby boomers are
Q41: Which of the following would you NOT
Q42: Needs involving current consumption-related problems,potential problems,or conflicts
Q43: Behaviorgraphics is the most predictive indicator of