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    Retailing Management Study Set 2
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    Exam 3: Customer Buying Behaviour
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    __________ Segmentation Is the Primary Means for Segmenting the Aging
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__________ Segmentation Is the Primary Means for Segmenting the Aging

Question 12

Question 12

Multiple Choice

__________ segmentation is the primary means for segmenting the aging baby boomer retail market.


A) Lifestyle
B) Geographic
C) Benefit sought
D) Psychographic
E) Demographic

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