Multichannel Retailers

Multiple Choice

Multichannel retailers:

A) want to encourage channel migration
B) should avoid offering uniquely relevant information based on proprietary data that the retailer has collected about their customers
C) should consider promoting private-label or exclusive merchandise that can be purchased only from them
D) want to encourage consumers' collecting information about products and pricing on their channels and then buying the product from a competitor
E) cannot respond to the challenge of differences in local competition