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  3. Study Set
    Advertising Promotion and other aspects
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    Exam 18: Sales Promotion Overview and the Role of Trade Promotion
  5. Question
    The Practice of _____ Consists of Retailers Purchasing Enough Products
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The Practice of _____ Consists of Retailers Purchasing Enough Products

Question 7

Question 7

Multiple Choice

The practice of _____ consists of retailers purchasing enough products on one deal to carry them over until the manufacturer's next regularly scheduled deal.


A)  pay-for-performance 
B)  forward buying 
C)  diverting 
D)  co-marketing 
E)  slotting

Correct Answer:

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