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    Advertising Promotion and other aspects
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    Exam 19: Consumer Sales Promotion: Sampling and Couponing
  5. Question
    In-Store Sampling Often Fails to Reach Sufficient Numbers of Consumers
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In-Store Sampling Often Fails to Reach Sufficient Numbers of Consumers

Question 84

Question 84

True/False

In-store sampling often fails to reach sufficient numbers of consumers to justify its expense.

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