Multiple Choice
The purpose of competitive institutional advertisements is to
A) promote a specific brand's features and benefits.
B) tell people what a company is, what it can do, and where it is located.
C) state the position of a company on an issue.
D) reinforce previous knowledge of a product.
E) promote the advantages of one product class over another.
Correct Answer:
Verified
Correct Answer:
Verified
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