Multiple Choice
Burger King used Paris Hilton in their ads to promote their Hawaiian Teriyaki Burger.The commercial gathered so much publicity that it now has its own website.This ad is using a(n) __________.
A) appeal to self-esteem
B) rhetorical appeal
C) humorous appeal
D) sex appeal
E) fear appeal
Correct Answer:
Verified
Correct Answer:
Verified
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