Multiple Choice
After the release of E.T., sales of Reese's Pieces soared while the makers of M&M's regretted not permitting them to be used in the film.This is an example of _________.
A) product placements
B) product continuity
C) sub rosa advertising
D) subliminal direction
E) reverse product placement
Correct Answer:
Verified
Correct Answer:
Verified
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