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Three Different Objectives Relate to a Firm's Profit, Which Is

Question 19

Multiple Choice

Three different objectives relate to a firm's profit, which is often measured in terms of return on investment (ROI) .These objectives have different implications for pricing strategy.The three objectives include managing for long-run profits; maximizing current profit objectives, and _________.


A) a target return
B) break-even recovery
C) profit reinvestment
D) profit redistribution
E) target equalization

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