Multiple Choice
Product item refers to
A) a bundle of items within a product line sold to the same class of consumers.
B) a specific product characteristic that appears responsible for a product's success.
C) a specific product characteristic that appears responsible for a product's failure.
D) a specific product that has a unique brand, size, or price.
E) the prototype from which marketers make changes before a products final manufacturing.
Correct Answer:

Verified
Correct Answer:
Verified
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