Multiple Choice
Info Tech, Inc. makes complex telecommunications products, such as cellular telephones. Since this company has a distinctive competency in research and development, it should try to differentiate its product through:
A) reliability.
B) innovation.
C) advertising.
D) service.
E) low pricing.
Correct Answer:

Verified
Correct Answer:
Verified
Q40: When a company is seeking to create
Q41: How does value innovation achieve sustained competitive
Q42: A differentiation strategy allows a company to
Q43: At its most basic, a firm's business-level
Q44: The only way to exploit successful differentiation
Q46: By focusing on a niche, and customizing
Q47: A differentiated product is a product that:<br>A)
Q48: Successful value innovation achieves sustainable competitive advantage
Q49: Jordan's Ice Creams is strategically located near
Q50: An efficiency frontier shows of the complete