Multiple Choice
A(n) _____ broadly defines an organization's purpose-what it is seeking to achieve from its activities-identifies what is unique or important about its products to its employees and customers, and also distinguishes or differentiates the organization in some ways from its competitors.
A) business plan
B) mission statement
C) SWOT analysis
D) general advertisement
E) strategic plan
Correct Answer:
Verified
Correct Answer:
Verified
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