Performance Measures for Social Media Are Divided into Two Types

Multiple Choice

Performance measures for social media are divided into two types: __________ and __________.

A) number of photos uploaded;number of characters typed (comments,tweets,etc. )
B) purchases made online;purchases made in a store as a result of a link from a social media website
C) traditional media costs;social media costs
D) number of "Views" of a YouTube video;number of "Likes" on Facebook
E) those linked to inputs or costs;those tied to the outputs or revenues