Which of the Following Statements Is Most Accurate

Multiple Choice

Which of the following statements is most accurate?

A) For some products, price influences the perception of overall quality, and ultimately value, to consumers.
B) A consumer's view of a product's value is always tied to quality.
C) A consumer's view of value is a function of his or her education and income.
D) Price plays only a small part in a consumer's perceived value of a product or service.
E) Price plays a large role in assessing value but a very minor role in assessing quality.